Luigi´s Human Search based campaigns As you know, product campaigns have very good results due to perfect keywords, landing pages and relevant traffic. And from our experience, the best results have product campaigns based on searchterms with conversions on eshop. We named them Luigi´s campaigns. The base data for these Luigi´s campaigns are searchterms that have
Product campaigns are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: Product campaigns (look at the introduction to Product Campaigns) Product DSA campaigns Product - Group campaigns Product non-brand campaigns Luigi´s campaigns (very
Product-Group campaigns are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: Product campaigns Product DSA campaigns Product - Group campaigns (look at the introduction to Product-Group campaigns) Product non-brand campaigns Luigi´s campaigns (very unique
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Product campaigns can be also used and fully automatic for travel agencies all over the world. It is quite easy to create and automate ads for Google Search. Thanks to automation of PPC campaigns you save time and you are also able to send users to very specific landing pages. You need only prepare "special" XML feed.
Here are automated rules (scripts) that we recommend to use for product campaigns by BlueWinston. These scripts can by used when you measure conversions and total transaction values in AdWords from connected Google Analytics account. You can add these scripts here: Automate > Manage rules. Usually there are all BlueWinston campaigns with prefix BW. If your BlueWinston campaigns have
When you would like to send invoice from BlueWinston account, till now invoices were sent to registration email. The registration email can belong to eshop, to agency or to PPC freelancer. In all three cases the invoice is the same but came to different email address. We have added new feature, so from now you
During campaign creation process there are created keywords from product names. And there are words, that Adwords understand as bad words. After first update of BlueWinston campaigns to Adwords, AdWords will send back information about bad words - most of them will appear in part AdWords - Bad Words. There are 3 types of Bad
When you would like to promote your products on Google text search, you need XML data feed and you can connect your AdWords via API with BlueWinston. Here are quick steps how to advertise all your product in just a few minutes: 1. First of all. You should create product campaign Choose from left menu
Keyword research is one of the most important things to do, when you are going to launch Google AdWords campaign, or if you want to be visited via organic search. You need to be focused on keywords which are the most appropriate for your business and also you need to think of the competitiveness. When
I am really happy that I can show you the brand new 2 features for the section "Ad pattern creator" inside of BlueWinston's tool. 1st feature called "Prolonging headline" is the most unique and powerful feature inside of ad patterns after some while =) In the video you will see how very easy and quick
Yes! You can do it right in campaign settings in Google AdWords. Choose your prefered location(s) there. In BlueWinston - you will see still the location as Country but it does not matter. In this scenario we add capital city of Slovakia "Bratislava". Don't worry. It will work =)
If you would like to advertise only on products that are in stock - you have 2 options how to do it. #1 Get the right XML product data feed If you will edit your xml feed in way that only products on which you would like to advertise will be included -> the job
Produly present Fulltext search in Ad extensions. Thanks to this feature you can from now easily find your suitable sitelinks or callouts which you would like to use in ad your ad patterns (text ads).
In some cases there is big need / demand to have one word keywords. Like for example in product category "Medicaments". We can have product names like: Zentiva Celaskon 250mg Zentiva Celaskon 500mg red orange Zentiva Celaskon 500mg lemon etc... With standard Truncation settings we can get keyword generated by truncating till chosen tag <manufacturer> (in