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How to create unique Product, Product-Group & Dynamic Search Ads campaigns

How to create profitable Product text ads for Google Search

By | January 15th, 2018|Categories: How To Create|

Product campaigns are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: Product campaigns (look at the introduction to Product Campaigns) Product DSA campaigns Product - Group campaigns Product non-brand campaigns Luigi´s campaigns (very

How to create Product-Group text ads for Google Search

By | January 15th, 2018|Categories: How To Create|

Product-Group campaigns are basic campaigns created in BlueWinston. These automated campaigns are created from XML product data feed and used for Google text Search. In BlueWinston you can create these types of campaigns: Product campaigns Product DSA campaigns Product - Group campaigns (look at the introduction to Product-Group campaigns) Product non-brand campaigns Luigi´s campaigns (very unique

AdWords automated rules / bidding scripts for better performance

By | November 20th, 2017|Categories: How To Create|Tags: , , , , |

Here are automated rules (scripts) that we recommend to use for product campaigns by BlueWinston. These scripts can by used when you measure conversions and total transaction values in AdWords from connected Google Analytics account.  You can add these scripts here: Automate > Manage rules. Usually there are all BlueWinston campaigns with prefix BW. If your BlueWinston campaigns have

How to create One Word Product-Group KWs for some cases?

By | June 29th, 2017|Categories: How To Create|

In some cases there is big need / demand to have one word keywords. Like for example in product category "Medicaments". We can have product names like: Zentiva Celaskon 250mg Zentiva Celaskon 500mg red orange Zentiva Celaskon 500mg lemon etc... With standard Truncation settings we can get keyword generated by truncating till chosen tag <manufacturer> (in

Two options how to create unique Product-Group campaigns

By | June 21st, 2017|Categories: How To Create|

Option #1: Perfect product-group keywords In this image we can see the original product names which will be targeted by our cleared and truncated keywords. As you can see, there is very important to get right keywords to remove some unnecessary words like "pánska" (means men), "outdoor" (means outdoor), "bunda" (means jacket) to get suitable

Enhanced URL suffix builder

By | May 28th, 2017|Categories: Features, How To Create|

  Many customers wanted solution how to automatically add suffixes, utm parameters and valuetracking codes inside of the Target URLs created in Product campaigns for Google AdWords (Search) in our innovative product ads tool - BlueWinston.com. Proudly present Enhanced URL suffix builder which allows you to manage your URL suffixes. Example of using URL suffix builder

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