Extra characters for text ads? Yes! What would you say to one more headline…? Plus one more description! The Google Ads expands the number of characters for responsive text ads in Search Network. During this autumn, the new format of text ads will be maintained and standard text ads will become longer. What is the change?
We are very happy, we have just released new update of BlueWinston with brand new feature - Add custom tag. Is is very useful when you need to use more tags from product XML feed in campaign. You can add more custom tags in part Tag assignment & filters. There is no limit for these
In this article, we will talk about PPC campaign automation in AdWords and show you some examples of using Target ROAS for product campaigns in BlueWinston. This year, Google is paying particular attention to automation and bidding strategy type Target ROAS, where it takes into account a number of data sources. With the automation is
Not all e-shops advertise via Google Search as efficiently as they could. In this article, you will learn how to solve this problem and what improvements you may expect. Google introduced a very efficient way to advertise in their search engine - whether for small or large businesses. It is PPC advertising (Pay Per Click
It is quite often that some of your words are not allowed in AdWords, so you see them in AdWords as Bad words. You can see these Bad words also in your BlueWinston account (left menu > AdWords > Bad words). Now you can add alternatives to Bad words directly in BlueWinston Alternatives will be updated
We are very happy, that we have just released new update of BlueWinston with brand new feature - Automatic splitting campaigns. When you have more than 10 000 products in one campaigns, BlueWinston automatically splits campaigns into subcampaigns. In this case you will see small "+" mark in front of campaign type name. When you
Luigi´s Human Search based campaigns As you know, product campaigns have very good results due to perfect keywords, landing pages and relevant traffic. And from our experience, the best results have product campaigns based on searchterms with conversions on eshop. We named them Luigi´s campaigns. The base data for these Luigi´s campaigns are searchterms that have
When you would like to send invoice from BlueWinston account, till now invoices were sent to registration email. The registration email can belong to eshop, to agency or to PPC freelancer. In all three cases the invoice is the same but came to different email address. We have added new feature, so from now you
During campaign creation process there are created keywords from product names. And there are words, that Adwords understand as bad words. After first update of BlueWinston campaigns to Adwords, AdWords will send back information about bad words - most of them will appear in part AdWords - Bad Words. There are 3 types of Bad
Keyword research is one of the most important things to do, when you are going to launch Google AdWords campaign, or if you want to be visited via organic search. You need to be focused on keywords which are the most appropriate for your business and also you need to think of the competitiveness. When
I am really happy that I can show you the brand new 2 features for the section "Ad pattern creator" inside of BlueWinston's tool. 1st feature called "Prolonging headline" is the most unique and powerful feature inside of ad patterns after some while =) In the video you will see how very easy and quick
Produly present Fulltext search in Ad extensions. Thanks to this feature you can from now easily find your suitable sitelinks or callouts which you would like to use in ad your ad patterns (text ads).
We proudly present long awaited BlueWinston's Affiliate program! Are you an online marketing agency, freelancer, webdevelopment or webhosting company and you want to offer BlueWinston to your customers? Join our affiliate program and share our money and fame. BlueWinston is awesom. I wanna join! How does the affiliate program work? 20% lifetime reward Up to 90 days
Many customers wanted solution how to add Ad extensions to their ad patterns during campaign creation process in BlueWinston.com. We proudly present first phase of Ad extensions feature => Sitelinks & Callouts. In next phase there will be also unique price ad extensions and other enhanced features for your ad patterns.
Many customers wanted solution how to automatically add suffixes, utm parameters and valuetracking codes inside of the Target URLs created in Product campaigns for Google AdWords (Search) in our innovative product ads tool - BlueWinston.com. Proudly present Enhanced URL suffix builder which allows you to manage your URL suffixes. Example of using URL suffix builder