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How to create campaign in Google Shopping Ads, Smart Shopping Ads in Google Shopping

If you own an online store, you can use Google Shopping campaigns to advertise and sell your products, drive traffic to your website or local store, and find potential customers. Did you know that e-shop owners have up to 40% - 60% of their purchases thanks to Google Shopping? In

Google: End of average position – new metrics

By the end of February 2019 Google has announced that its average position ends. It will be replaced by new metrics introduced in November. In Google representative's words, the new metrics are the best for optimizing the position. New metrics are Search top impression rate and Search absolute top impression

By |2019-11-08T10:34:29+00:00November 8th, 2019|Categories: Features, News|Tags: , , , , |0 Comments

Dynamic remarketing through Smart Shopping Ads

In Google AdWords, remarketing option is available for years. Remarketing helps us reach people who visited your website. Previous visitors can see your ads while surfing the internet or while searching on Google. With dynamic remarketing, you can serve the ads to previous visitors, but the ads are showing products

How to advertise Amazon products on Google

If you're looking for creating Shopping Campaigns, or Google Shopping Ads to boost your sales for your Amazon store, it's not possible. However, text ads are an exception, which, when properly set up, can attract new, potential customers. Feed-driven text ads are search ads that advertisers can dynamically create to show

By |2019-11-11T11:21:24+00:00November 5th, 2019|Categories: Google Ads, How To Create|Tags: , , , , |0 Comments

How to work easier with Google Shopping

Google Shopping is one of the biggest internet product graders. They help you reach new, potential customers, whether you're doing business in your country or around the world. If you have a retail and want to advertise your products with Google, you should definitely use Google Shopping. With the right

By |2019-11-05T07:51:46+00:00November 4th, 2019|Categories: Google Ads, How To Create|Tags: , , , , |0 Comments

Shopify: How to set up Global site tag for Dynamic Remarketing

Google Ads conversion tracking is used to track actions that people take on your website after clicking on one of your ads. With this strategy, you can see which one of your Google Ads generates the most sales for your online store in Shopify. In this tutorial, we will show

Google Ads Global Site Tag – what is it and why is it important to your site?

If a customer visits your site but does not complete the purchase, you can remind them via remarketing campaigns. These are campaigns specifically tailored to address people who may still be comparing different product choices or are making decisions for yours. The popularity and efficiency of the ads are gradually

Import your goals and transactions from Google Analytics to Google Ads

For your ads to be effective, you need to be able to measure and evaluate them appropriately. In Google Analytics, you can measure performance through goals and transactions, and in Google Ads through conversion tracking. The best way is to connect these functions. In our tutorial you will learn how

Shopify: How to set up Google Analytics ecommerce transaction pixel/tag

If you want to start gathering data about your store, you need to do few things. One of the things is to have a Google account, where you sign up for analytics, then choose what kind of data you want to track. We prepeared step by step guide for people,

What is Google Analytics ecommerce tracking and how to use it

If you have an online store, you can’t just depend upon the analytics reports provided by your shopping cart. You need to set up Google Analytics ecommerce tracking to get better reports. By using Google Analytics ecommerce tracking , you can correlate sales data with website usage data. For example,

By |2019-10-31T09:50:17+00:00October 31st, 2019|Categories: Google Ads, How To Create|Tags: , , , , , |0 Comments

Link your Google Ads and Google Analytics accounts

A comprehensive overview of the performance of your ads and visitor activity on your site may sound like a necessary but time-consuming task. However, you only need a few clicks to link the created Google accounts and they will take care of the statistics for you. In previous articles, we've

Create Google Analytics account – Get started with Google Analytics

Online advertising of your products and services is without a doubt the best way to bring them as close as possible to your potential customers. In order to create good ads, you need to know what people visit your site and how they behave. Google Analytics can help here a

By |2019-10-31T09:37:23+00:00October 31st, 2019|Categories: Google Ads, How To Create|Tags: , , , |0 Comments

Create a Google Ads account – Get started with Google Ads

Google AdWords, now Google Ads, is a system for online advertising of products and services. For such advertising you need your online account and website to link. Sign up and creating an account with this system is free and easy, taking only couple of minutes. We have written for you

By |2019-10-31T08:54:53+00:00October 31st, 2019|Categories: Google Ads, How To Create|Tags: , , , |0 Comments
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