Navigation:--How To Advertise products in Google Text Ads. In few minutes!

How To Advertise products in Google Text Ads. In few minutes!

When you would like to advertise products on Google text search, you need XML data feed and you can connect your AdWords via API with BlueWinston.

Here are quick steps how to advertise all your product in just a few minutes:

1. First of all. You should create product campaign to advertise products

Choose from left menu Create new Product ads.

How To Advertise products in Google Text Ads


2. Secondly create Group campaign from the previously created product campaign by copying the settings

You can use the same settings as in product campaign, use new ad texts (here you can use new tag – Price from) and insert also search link and search query from eshop.



3. Create DSA campaign – bounded to the mother (first) product campaign



4. In some cases, if it is suitable, you can create also non-brand product campaign.

Use settings from first created Product campaign and tick Hide manufacturer in part Keyword creation. And also check created keywords.

These product campaigns are suitable if:

  • your products can be searchable in AdWords also without brand. Like for example Apple Macbook XH3468 and you do not have specific model in separate <tag> so you are not able to use TAG COMBINATION method => you can use our TRUNCATING method that in most cases lead to more keywords.
  • you sell products that are not well known brands (chinese, etc…) so your “only” chance is to try create product longtail keywords without not well known brands/manufacturers

These 4 step by step campaigns should give you most powerful variants of keywords and cover the maximum number of products to be advertisable in Google Search by keywords.


Links to full help:


By |2019-04-30T11:13:57+00:00October 24th, 2017|Categories: How To Create|0 Comments is an automated tool for creation of product text ads for Google Search. It is both an alternative and a must have addition to regular Google Shopping ads (Product Listing Ads, PLAs). Feed-driven product campaigns account for over 40% of the annual %CTR and displays in Google Search that lead to a successful transaction. Unique technology, innovative approach to keywords and ad creation for each product, group of products and their categories in the eshop, make this tool a number one in the global market. Today, BlueWinston is being used by hundreds of clients in over 50 countries (see testimonials from PPC specialists and merchants). Thanks to you do not only automate the creation of ads of your products, but you can also automate their optimization and management thanks to set of automated rules and bidding scripts applied in incredibly short time – every 6 hours!
  • boost sales up to +60%
  • increase ROAS up to +1500%
  • decrease CoS by -40%
  • create ads for all your products
  • automate creation & management

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