Navigation:--Maxinaradie automates Text ads for 3468 items from electric hand tools and get stable CPA of 20,25€ / conv.

Maxinaradie automates Text ads for 3468 items from electric hand tools and get stable CPA of 20,25€ / conv.

Post also available in:

PolskiSlovenčina

In order to cover the market in Slovakia with a product portfolio of 3 468 items, a clear choice was made for the use of BlueWinston services. Both we and the client had clear expectations, which were a great challenge for us as well from the online agency Viamedia.sk.

Maxinaradie - electric hand tools automated text adsMaxinaradie.sk offers a range of products from hand tools, construction tools, cleaning equipment, welding machines and many other useful helping devices. The manufacturers include among others: Bosh, Makita and Kärcher.

Automatization of price provision for clicks along with product keywords in campaigns has had a huge impact on the overall achieved results. Today, after evaluating the data for a period from September 1, 2018 to November 30, 2018, we can say that BlueWinston has greatly supported the satisfaction of the client.

Relevance and effective bidding

The keywords that were included in the campaigns matched customers’ search queries as much as possible. The included keywords accurately captured the various variants that were well suited to specific products.

And what does the client think?

For the client, the most important data is the cost compared to revenue. The total cost of one completed order was in the amount of 20.25 EUR. We were thus convinced that using BlueWinston was a great decision.

Taking into account the revenue earned only from this platform, we have seen a very pleasant surprise.

Getting stable CPA in 3 months

The study used the data for the period from September 1, 2018 to November 30, 2018.

Segment: electric hand tools
Number of product campaigns: 6
Number of group campaigns: 10
Number of DSA-P campaigns: 1

0
Total number of Products with eligible keywords under Product campaigns
0
Total number of targeted Product via Group campaigns

By |2019-08-06T08:59:37+00:00February 17th, 2019|Categories: Case studies|Tags: , , , |0 Comments
BlueWinston.com is an automated tool for creation of product text ads for Google Search. It is both an alternative and a must have addition to regular Google Shopping ads (Product Listing Ads, PLAs). Feed-driven product campaigns account for over 40% of the annual %CTR and displays in Google Search that lead to a successful transaction. Unique technology, innovative approach to keywords and ad creation for each product, group of products and their categories in the eshop, make this tool a number one in the global market. Today, BlueWinston is being used by hundreds of clients in over 50 countries (see testimonials from PPC specialists and merchants). Thanks to BlueWinston.com you do not only automate the creation of ads of your products, but you can also automate their optimization and management thanks to set of automated rules and bidding scripts applied in incredibly short time – every 6 hours!
  • boost sales up to +60%
  • increase ROAS up to +1500%
  • decrease CoS by -40%
  • create ads for all your products
  • automate creation & management

Leave A Comment

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.