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gradually enabling keywords

How Truncating works for Product names?

What does truncating for product names mean? Try to imagine that we have product called: ELECTROLUX EJ 11800 AW stand alone fridge with freezer Normally, you would get very bad and unsuitable keyword with low search volume. Only solution would be to clear your product name and hide manually "stand

Per-Partes method for gradually enabling long-tail keywords

Per-Partes is for gradually enabling keywords inside your AdGroups. This feature secures that keywords with the highest number of words inside will be turn on at first. Next every 4 hours will BlueWinston get informations about these words from AdWords and control if they are eligible or not. If they